Custom printed pillow containers are an effective way of advertising your brand. Not only can they be used repeatedly, but they are also an affordable packaging solution. For making them effective for your business, you must print them perfectly.
Mention/print all your relevant info on these boxes to make them more visible to customers. Moreover, their common material is either cardboard or kraft. Both are nature-friendly which is also attractive for clients who like to go green. Not only this, both these materials are easily available which makes them cost-effective. So, if your budget is tight, you can use pillow carriers to expand your business.
Tips to Grow Pillow Packaging Box Business
Pillow containers are no longer just boxes to deliver your item. Instead, they are useful for your business in plenty of ways. In addition to attracting more customers by making your item captivating, printing on them also markets your brand. If you still don’t know much about how these boxes are helpful for your business, read this article. We have discussed 5 tips to grow your pillow box packaging business.
1: Cost-Effective Option
First of all, this solution is very cost-effective and diverse in use. You can use it for packing a wide variety of items including candies, apparel, health products, and much more. They are also inexpensive and lightweight that further cutting your cost of shipping. However, their versatility makes them suitable for promotional purposes. You can offer die-cut options to make them more profitable. Using this type of packaging will boost your brand image and increase your bottom line.
2: Ideal Marketing Tool
With their easy storage and unique design, custom pillow boxes are an ideal marketing tool for your business. With that, what they also serve is the point-of-purchase display, letting you promote special discounts and deals. You can further enhance these items with QR codes to link to promotional content online and enhance brand visibility.
No matter what your marketing goals are, these carriers help you achieve success in your venture of increasing brand recognition. Another interesting feature is the waiting if you use these boxes. You can induct windows on them to showcase the item.
This will make people your loyal customers because they will more likely to buy your product once they can have a glimpse of the product inside. Furthermore, it also amplifies customer confidence because they don’t need to open the box in order to see the product. You can make the window induction elegant by using a transparent cardboard sheet for the window. It will build brand reputation, and add visual interest.
3: They are Reusable
Another important way of growing your pillow box packaging is to reuse it. Reuse these carriers even after their first use. For example, cardboard boxes can be used for storage or shifting home products. Not only is this easy to use, but it has many other applications. That is the reason, 80% of packaging material in the USA is cardboard because it is robust enough to be used again. If you want to reuse them, use high quality material such as kraft and cardboard. In this way, it proves useful for the environment and your customers in the long run.
More than that, options for customizing are also available. You can use these boxes for a variety of items such as gifts and small products. In addition to being easy to assemble, they add value and appeal to your product. When you use different patterns and color designs, it catches the eye of customers by decorating your pillow containers. Make sure the design suits the product inside.
4: Suitable for Environment
Being eco-friendliness is another benefit of pillow carriers. As compared to paper and plastic material, the former is a much better option for nature and your business. They don’t need glue to be suitable for different materials. Nor do they need the use of tape. Last but not the least, it is easy to recycle them because what they need only is air.
5: Perfect Advertising Tool
For your advertising campaign as well, they bring several advantages. Since they come with great options for customization, they are extremely versatile. You can print your company tagline, logos, and color them for additional advertising. Except that, the use of kraft paper boosts sale as well as add visual appeal to your item.
It is also easy to integrate digital foiling and printing. Adding these elements to your packaging maximizes the impact of your boxes. What is more, there is a strong likelihood that a good-looking pillow box will compel people to open it and look inside. With window as a feature, presentation becomes more striking and amplifies the appeal to customers. As a result, it enlarges the reach of your product in the market. All these benefits substantiate nothing can better advertise your business than custom pillow box packaging.
